Mercedes-AMG Petronas Motorsport launches official app, chance to win money-can’t-buy British Grand Prix experience
Latest news, competitions and offers
Launched today, the official App of Mercedes-AMG Petronas Motorsport will give fans and followers of the team – including race drivers Lewis Hamilton and Valtteri Bottas – an exciting new way to receive the latest news, competitions and offers from the reigning Formula One World Champions.
With a total fan base of 14.5 million people across major social media platforms, Mercedes-AMG Petronas Motorsport enjoys the biggest audience of any team in the sport – and, with Lewis Hamilton, the most followed driver, too.
Staying true to the Team’s fan-first approach, which was showcased during the 2017 car launch in Silverstone, the new App will be completely free for fans and only involves a basic, light-touch registration process.
Once complete, you will be registered as an Official Fan and the App will take you even closer to the heart of Formula One and what it takes to succeed at the pinnacle of motorsport. A perfect example of this is the exclusive, app-only competition to mark the launch of the channel: a very special chance to win a unique, money-can’t-buy experience with the team at the 2017 British Grand Prix.*
Registered Official Fans will enjoy three major benefits from the new App:
Official Fans will be in pole position for the latest official news and insight from the team through the App. This means the first chance to read our race previews and analysis; richer photo galleries and unique imagery from the behind the scenes of the race weekend; and first watch of the team’s exclusive video content. This will give Official Fans the opportunity to be the first to enjoy the Team’s daily content through the App.
The opportunity to enter first exclusive Team competitions for money-can’t-buy prizes such as factory visits, meet and greet opportunities with the drivers and attendance at Team events. In addition, there will be App-exclusive competitions like the one marking the platform’s launch, for an Official Fan to enjoy a unique race weekend experience with the team at the 2017 British Grand Prix.
Special offers and discounts will give our Official Fans the opportunity to show their allegiance first and most strongly thanks to the new App. To mark the launch of the App, all Official Fans will receive a 10% discount code on Team official merchandise.
Connecting the Team’s global fan base
In time, Mercedes-AMG Petronas Motorsport hopes to see the App grow to become a platform that will allow fans to engage directly with the team and each other, connecting the Team’s global fan base through our shared passion for Formula One and Mercedes-AMG Petronas Motorsport. Today’s launch marks just the first step in the adventure…
*Availability of the App on Apple devices is restricted in certain territories, please check your local App Store. The 2017 British Grand Prix competition will only be open to enter by fans in countries where the App is available. At the current time this also excludes the USA, where the App will be released in due course. We apologise in advance for any disappointment or inconvenience this may cause.