“With our leading remote connectivity solutions, we already do our share to make the Mercedes teams better, faster, and greener in motorsport’s journey towards net zero carbon status. As strong partners, we will now deepen our technological cooperation and translate joint innovation from the racetrack to the industrial environment of TeamViewer customers.”
The new F1 car branding was unveiled in a recorded video call between Toto Wolff and Oliver Steil, using TeamViewer’s new Augmented Reality (AR) based video interaction app lifeAR.
The free mobile app bridges the gap between digital conversations with friends and family, and the physical world, by enabling users to interact with each other in a spatial context, sharing the video stream of a smartphone camera.
As seen in the clip with Toto Wolff and Oliver Steil, location-aware AR annotations such as markers, text and emojis can be attached to physical objects like the Mercedes-AMG F1 W12 racing car to drive interactive digital experiences. More information can be found at https://www.lifear.app.