Mercedes F1 Fan Hub Heads to Vegas after Incredible Austin Response

Following an incredible response from fans at the United States Grand Prix in Austin, the Mercedes-AMG PETRONAS F1 Team is bringing its immersive fan hub to Las Vegas next month. Taking place at Bellagio Drive from 18-21 November the free-to-enter experience will give fans the opportunity to step inside the world of the team during the Las Vegas Grand Prix week.

The Las Vegas fan hub builds on the team’s experience in Austin, once again taking the atmosphere and excitement of a Grand Prix weekend beyond the circuit and into the heart of the host city.

Designed to recreate elements of the environment, technology and energy of a modern F1 team, the hub will offer fans the chance to experience the sport from a different perspective and get closer to the Mercedes-AMG PETRONAS F1 Team.

Experiences include:

• Pit stop challenge on a real F1 car with real F1 mechanics

• Top of the range simulators

• Personalised driver cards

• Trackside with Muse pit wall activation

• The chance to get up close to historic team memorabilia

• A 2026 Mercedes-AMG PETRONAS F1 Team show car

• Surprise and delight moments

• Official team merchandise available from the on-site store

• Live links to the track and Las Vegas Grand Prix session watch-alongs

The Las Vegas activation marks the final stop of the Mercedes F1 fan hub’s US programme this season and the third American Grand Prix of 2026. From Austin to Las Vegas, the ambition remains the same: to give existing fans, and those discovering Formula One for the first time, an accessible way to experience the technology, people and culture behind the team.

Victoria Johnson, Chief Marketing Operations Officer for the Mercedes-AMG PETRONAS F1 Team, said: “The response to our fan hub in Austin showed us just how much appetite there is for experiences that allow fans to get closer to the team away from the circuit. We had an incredible few days in Texas and we’re excited to build on that momentum in Las Vegas.

“Las Vegas is an extraordinary setting for Formula One and the perfect place to bring our fan hub experience next. Whether you’ve followed our team for years or you’re experiencing F1 for the first time, we want this to be somewhere you can step into our world, get hands-on with the sport and share in the energy of Grand Prix week.

“It’s our third and final US race of the season, so we’re looking forward to finishing our American programme on a high and giving fans in Las Vegas another memorable way to connect with the team.”